I started Feel-Good MSP as a way to help MSPs reach their maximum sales potential using a unique philosophy; the Feel-Good Close. It’s based entirely on three principles which sound quite simple, but when properly integrated into your process they create a powerful sales machine.
What do you think is the number one motivation behind human behavior? Believe it or not, it’s the avoidance of pain. I know, it sounds a little disheartening. But it’s just a natural part of our survival instinct. Your sales will be improved by understanding this important bit of information.
Even the most seasoned sales pros encounter MSP sales objections. It's a natural part of the deal process to be embraced rather than stressed over. But this phase of the sales process is critical. Because how you handle these objections can mean the difference between closing the deal and losing the opportunity. Here’s a brief guide to mastering objection handling in MSP sales conversations.
Running a Managed Service Provider (MSP) business isn’t for the faint-hearted. One moment, you’re closing a deal, and the next, you’re troubleshooting an unexpected issue. But here’s the real question—are you and your team equipped with the right skills to handle the changing demands of this growing industry? This is where MSP sales training steps in, acting as the game-changer that can put your business on a more consistent, more efficient path to success.
If your MSP sales process feels like it drags on forever, you’re not alone. Many MSPs struggle with long sales cycles, hesitant prospects, and deals that seem promising but never close. The longer it takes to secure a client, the more time, energy, and resources you waste.
When I was selling managed services, the lowest hanging fruit was always the customers who were unhappy with their current MSP.
Whether it was by through MSP sales coaching at Feel-Good MSP, or on your own, you’ve defined your Ideal Customer Profile (ICP).
In developing your ideal customer profile, here’s a great question to ask:
One of the things that I often hear on my sales assessment calls is, "If I just had more leads, my company would grow. We’ve got our process down. We just need leads."
Being an MSP Owner = Wearing Multiple HatsRunning a Managed Service Provider (MSP) business is no small feat. You're not just the CEO you're also the CTO, CFO, and Head of Marketing all rolled into one. The demands are constant, and the pressure can be overwhelming.
